Sales and marketing plays a vital role in establishing any company. You should have adequate orders as per your plant capacity for smooth running of you business. Sale can be generated by manufacturing at third party manufacturing basis or by selling own brand name products.
When you will feel one section is running smoothly, then add another section. Single section requires less area and less machinery & staff etc. It also require less investment. Area required for starting pharmaceutical manufacturing read here.
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Hope above information was useful to you