What is Prescription? Types and Contents of Medical Prescription?

What is prescription and Prescription Definition? Prescription is defined as a written, printed or in any other form document issued by a Registered Medical Practitioner or any other licensed practitioners e.g. Dentist, Veterinarian, BAMS etc which directs or instruct to a Registered Pharmacist to compound and/or dispense a specific type and quantity of preparation or […]

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What is Stock Register? How to Maintain Stock Register?

Stock Register may be define as live document/file/software record which is used for maintaining company's stock.

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How To A Start Pharmaceutical Manufacturing Company in India?

Setting up pharmaceutical manufacturing unit is lit bit difficult work as compare to setting up manufacturing units in other sectors. Drug and medicines are regulated through Drug and cosmetic Act & Rules in India. Pharmaceutical Manufacturing unit has to compile with many rules and regulations i.e. Drug and cosmetic Act & Rules plus factory act […]

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Understanding Customer acquisition cost?

What is Customer Acquisition Cost? Customer acquisition cost is the cost spend to acquire a customer or get an order from a new customer. How to calculate Customer Acquisition Cost? In simple way, Customer Acquisition Cost (CAC) is calculated basically by dividing total marketing cost by number of customers/orders you get. Formula will be CAC […]

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What are the different types of pharmaceutical marketing?

Pharmaceutical marketing can be done through following ways Branded pharmaceutical marketing Generic pharmaceutical marketing Franchise/Pcd pharmaceutical marketing OTC pharmaceutical marketing Institutional pharmaceutical marketing (Tenders, Hospitals, pharmacy chain etc) Online pharmacy marketing Branded pharmaceutical marketing: Pharmaceutical companies marketing approach centered around Doctors and Hospitals. Pharmaceutical companies market their products through medical representatives, providing samples and sponsoring […]

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Frequently Asked questions about Ayurvedic Business

Does Ayurvedic need approval? Can I sell Ayurvedic medicines on Amazon? Who is responsible for approval of Ayurvedic drugs in India? How can I open a Ayurvedic medicine store in India? Can I sell Ayurvedic medicines online? What is minimum space required for the manufacture of Ayurvedic drugs?

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Profit margin in Pharmaceutical Industry (Manufacturer to Retailers)

Different part of distribution channel in medicine business has different profit margin. Medicine manufacturing business has different profit margin as compare to medicine wholesale business profit margin. Like wise medicine marketing company has different and medicine retail business has different. In this article, we are going to discuss about profit margin of complete cycle involve […]

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How to Choose Name for New Pharmaceutical and Ayurvedic Company or Business?

Choosing name for new company is always a difficult and most important task. Whether it is small shop, a retail counter, distribution, cnf, institutions or big/small companies, Name is their identity. We trust a product by a name, A name associated with that product. When we see a logo, A Name come in our mind. […]

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Researching about the pharma supply chain in India

I am a pharma graduate. I am currently researching about the pharma supply chain in India. I also read your article in a pharmaceutical blog. I just have a few questions on the overall supply chain. Kindly spare some of your time to answer some of my questions. it will be very useful… Question 1): I […]

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Five mistakes you doing in your pharma franchise business.

Is your franchise business growing? If you started this business recently, then probably you are facing some problems. It’s quite normal to face such issues in the initial phase. Now you must be thinking that it is not possible to overcome those issues by reading a blog or some paid guides. But I’m here to […]

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