How to Hide Rates from Stockist in Pharma Franchise Marketing?

Query:

First of all Thank You Very Much for your website. I got much knowledgeable information about Pharmaceutical Franchise from it. 

Nowadays, I am working as a Pharma Marketing Professional since 2 years. But, I have planed for Pharmaceutical Franchise. As I haven’t Drug License, I will do it with appointing a Stockist/Distributor.
For this I have less knowledge in some scenarios. Like :

  1. I don’t want to disclose my Net Rate with Stockist/Distributor?
  2. I don’t wish to disclose Net Rate to my MR’s?
  3. After appointed a Stockist. Can I stock medicines in my own home?

Kindly resolve my issues/doubts as soon as possible.

Response:

  1. If you will purchase through appointing stockist/distributor then there is very very less chances you can hide rates from distributor. In one way you can hide rates from distributor/stockist if company invoice at stockist rate and that will not be possible by a company to do it at regular basis because how they will show increased profit margin. If any company will be ready to invoice at stockist rates then you can hide rates from distributor.
  2. You don’t need to show rates to MR’s. You can handle distributor by own. Don’t disclose any rates to MR’s.
  3. You can’t stock medicines at home. It is illegal to stock medicines at without licensed premises. Medicines can be stocked at licensed premises only…

Hope above information is helpful to you….

Click at below article link to read in detail about particular topic.

For any query and suggestion, mail us at pharmafranchiseehelp@gmail.com

Most Highest Profitable Business Opportunities in Pharmaceutical, Ayurvedic and Food Sector!

Most-Highest-Profitable-Business-Opportunities-in-Pharmaceutical-Ayurvedic-and-Food-Sector

Pharmaceutical Business is one of most profitable business throughout world. Main problem that is faced by most of person are from where to start, what are the legal and documentation formalities whether they are from pharma background or from any other background. Here we are going to prepare a list of businesses that are highest margin business in pharmaceutical business opportunities along with Ayurvedic and Food Sector:


1. Pharmaceutical Marketing/Distribution Company

Licenses and Legal Formalities:

How to Sell?

2. Pharmaceutical Manufacturing Company

Licenses and Legal Formalities:

How to Sell?

3. Carrying and Forwarding Agent (C&F)

Licenses and Legal Formalities:

How to Sell?

4. Wholesaler/Distributor/Stockist
Licenses and Legal Formalities:

How to Sell?

5. Pharmacy/Chemist/Druggist

Licenses and Legal Formalities:

How to Sell?

6. PCD Pharma and Pharma Franchise Marketing and Distribution

Licenses and Legal Formalities:

  • Wholesale Distribution Agency; or/and
  • Appoint a Wholesaler or Distributor

How to Sell?

  • Prescription Marketing
  • Generic Marketing
  • Pcd/Franchise Marketing
  • OTC Marketing
  • Institutional Sales (Hospitals, Tenders etc)
  • Export

7. Pharmaceutical Raw Material Supplier

Licenses and Legal Formalities:

  • Wholesale Bulk Drug License Number
  • Goods and Service Tax Identification Number
  • Shop Registration (if Applicable)

How to Sell?

  • Supply to Pharmaceutical Manufacturers
  • Institutional Sales

8. Pharmaceutical Raw Material Manufacturing

Licenses and Legal Formalities:

  • Company Registration
  • Bulk Drug Manufacturing License Number
  • Bulk Drug Wholesale License Number
  • Goods and Service Tax Identification Number

How to Sell?

  • Supply to Pharmaceutical Manufacturers
  • Raw Material Suppliers
  • Institutional Sales

 

9. Ayurvedic Marketing /Distribution Company
Licenses and Legal Formalities:

  • Company Registration
  • Goods and Service Tax Identification Number

How to Sell?

  • Prescription Marketing
  • Generic Marketing
  • Pcd/Franchise Marketing
  • OTC Marketing
  • Institutional Sales (Hospitals, Tenders etc)
  • Export
10. Ayurvedic Manufacturing CompanyLicenses and Legal Formalities:

How to Sell?

  • Direct Marketing ( Marketing type mentioned for marketing/Distribution company)
  • Third Party/Contract Manufacturing

11. Food and Dietary Supplements (Nutraceutical) marketing Company

Licenses and Legal Formalities:

How to Sell?

  • Prescription Marketing
  • Generic Marketing
  • Pcd/Franchise Marketing
  • OTC Marketing
  • Institutional Sales (Hospitals, Tenders etc)
  • Export
12. Food and Dietary Supplements (Nutraceutical) manufacturing CompanyLicenses and Legal Formalities:

How to Sell?

  • Direct Marketing ( Marketing type mentioned for marketing/Distribution company)
  • Third Party/Contract Manufacturing

13. Cosmetic Marketing/Distribution Company

Licenses and Legal Formalities:

  • Company Registration
  • Goods and Service Tax Identification Number

How to Sell?

  • Prescription Marketing
  • Generic Marketing
  • Pcd/Franchise Marketing
  • OTC Marketing
  • Institutional Sales (Hospitals, Tenders etc)
  • Export

14. Cosmetic Manufacturing Company

Licenses and Legal Formalities:

How to Sell?

  • Direct Marketing ( Marketing type mentioned for marketing/Distribution company)
  • Third Party/Contract Manufacturing

15. Printing and Packaging Material Manufacturer and Supplier

Licenses and Legal Formalities:

  • Company Registration
  • Any Legal Requirement for setting-up printing industry
  • Goods and Service Tax Identification Number

How to Sell?

16. Machinery/Equipment Manufacturer and Supplier
Licenses and Legal Formalities:

  • Company Registration
  • Any Legal Requirement for setting-up machinery or lab equipment industry
  • Goods and Service Tax Identification Number

How to Sell?

17. Consultancy and Legal Service FirmLicenses and Legal Formalities:

  • Firm Registration
  • Goods and Service Tax Identification Number
  • Legal Qualification (If required)

How to Sell?

  • Plant or/and New Company Set-up
  • Legal matter Consultancy
  • Placement and Man Power Provider
  • Marketing, advertisement and administration Support etc

18. Blogging and/or Industry Informational Website

Licenses and Legal Formalities:

How to Sell?

  • Write information articles, Videos, designs and/or News
  • Share through Social media, Website, Blog
  • Earn through Adsense or other online advertising tools
 
19. Pet/Glass Bottle, Cap Manufacturer and SupplierLicenses and Legal Formalities:

  • Company Registration
  • Any Legal Requirement for setting-up these industry
  • Goods and Service Tax Identification Number

How to Sell?

  • Supply bottle and caps to Manufacturing Companies
Hope above information is helpful to you…
For any query and suggestion, mail us at pharmafranchiseehelp@gmail.com

How to Calculate Net Rates?

Query:

 
I am Anoop Rawat calculating as per your formula. PTR and PTS example given below:
Product MRP 60/- Rs GST 18% Slab, 
GST 60*100/100+18=6000/118=50.84
PTR 50.84*100/100+20=5084/120=42.36 GST 18%=7.63
PTS 42.36*100/100+10=4236/110=38.50
This is PTS. Our Question is How to Calculate Net Rate because GST include Net Rate. I Know the net rate. Some body provide me. So help me How to calculate Net rates?

Response:

Calculating MRP, PTR and PTS you can check at our article: How to calculate MRP, PTS and PTR?

Net rates are calculated based upon the cost and profit margin at the product. Net rates calculation doesn’t depend at MRP of product but MRP calculation depend at Net rates.

Net Rates are calculated as per formula: Cost x %margin + %GST (If net rates are inclusive of GST).
If you are marketing company, Cost is calculated on the basis of Formula:
Cost= Third Party Rate + Transportation + Other Expenses + % Profit Margin

If you are manufacturer the Cost is calculated on the basis of Formula:
Cost = Manufacturing cost + Packing Material Cost + Taxes + Transportation + Promotion Material + Expenses.

After fixing the Net rates, you can fix MRP accordingly but after Fixing MRP, it’s very difficult to fix Net rates.

Read in Detail about: How to Calculate Maximum Retail Price?

Read in detail about How to calculate Net Rates, Profit margin?

What is Prescription? Types and Contents of Medical Prescription?

Prescription Definition:
Prescription is a written, printed or in any other form document by a Registered Medical Practitioner or any other licensed practitioners e.g. Dentist, Veterinarian, BAMS etc which directs or instruct to a Registered Pharmacist to compound and/or dispense a specific type and quantity of preparation or prefabricated drug to a Patient.Types of Prescription:

  • Prescription for Extemporaneous preparations
  • Prescription for Official preparations
  • Prescription for Patent preparations

Contents of the Prescription :

  • Prescribers office information: Name, qualification, address & Regn. No.
  • Patient information: Name & address, Age, Sex, Ref.No.
  • Date
  • Rx Symbol (Known as Superscription Part)
  • Medication Prescribed (Known as Inscription Part)
  • Dispensing directions to Pharmacist (Known as Subscription Part)
  • Directions for patient [to be placed on lable]
  • Refill, Special labeling and /or other instructions
  • Prescriber’s signature and licence (or) Drug Enforcement Agency (DEA) number as required.

Under Drug and Cosmetic Act, 1945, A Prescription should have following particulars:

“For the purposes of clause (9) a prescription shall

(a) be in writing and be signed by the person giving it with his usual signature and be dated by him;

(b) specify the name and address of the person for whose treatment it is given, or the name and address of the owner of the animal if the drug is meant for veterinary use;]

(c) indicate the total amount of the medicine to be supplied and the dose to be taken.”

Let discuss more about Types of Prescription. Content of the prescription is clearly defined and don’t require any further elaboration to under. but many readers will be confused about types of prescription.

1. Prescription for Extemporaneous preparations: Extemporaneous Preparations are the preparations who are compounded to fit the unique needs of a patient by process of mixing drugs or modifying the concentration of a drug from that of the original manufacturer by a Pharmacist. Prescription containing Extemporaneous preparation is known as Prescription of Extemporaneous preparations. This process involve risk for the safety of patient and medical professionals. So Practitioner and pharmacist should follow strict regulation while compounding and Dispensing these preparations. These preparations can only be compounded if appropriate drugs or dosage form not available.

2. Prescription for Official preparations: Prescription containing medicines which are available in market as ready made form and available for dispensing only, no requirement of compounding for theses preparations.

3. Prescription for Patent preparations: Preparations that are prescribed come under patent law. Patented preparations includes preparations that are distributed by a company having a patent on its manufacture.

How to Attract Pcd/Franchise Parties to join Company?

Query:
I am working in a pharmaceutical company as s sale executive.. I am new in marketing.. Please help me how can i attract parties to join pcd in my company.. Some parties says that Rae is high so how can i attract?

Response:If you are facing price problem, you need to re-check rates of price list. Possibility is there, you rates are higher than that are provided by other companies. You should consult your higher staff members regarding this problem. Check rates at which other companies are providing goods to parties. One more thing you can do. Tell to the party that rates are negotiable, ask them to send there order along with required rates. This will help you to understand the requirement of party and rates also.

Higher rates are most common excuses for parties if they don’t want to take any company franchise. You should not discourage by this. Out of 100, average conversion rate is 4 to 5. You should continue your effort to join new pcd companies for your company.

Now discuss what a party look in company when party select a company.
A pcd party attract toward company due to following reasons:

  1. Product Range
  2. Party’s Need (Product party need present in your list or not)
  3. Packaging (Atleast average)
  4. Company Reputation
  5. Price/Rate ( If Reasonable)

Above five factors play important rule in attracting Parties. Price or rates are not primary thing that most of parties are look for. There are chances to attract parties through discussions and conversations but that is possible through personnel meet in most of cases. Through telephonic discussion, there are less chances if don’t fulfill first two requirements. Last three could be ignorable but first two is compulsory. We can’t attract pcd parties, we have to fulfill there requirements.


We have written two article related to finding pcd distributors. These two articles will help you to attracting pcd distributors:

Best ways to attract pcd/franchise distributors

How to Find Pcd/Franchise Distributors?

More Related Articles:
check list of pcd/franchise companies by clicking here
How to start Pharma Franchise Marketing
How to become Franchisee/Pcd Pharma Distributor?
How to calculate profit margin, net rates, trade rates in Pharma franchise Marketing?
Things before associating with any PCD pharma company.
Which Pharma Franchise Company (PFC) or PCD Company will be best for association? What to do befor
How to face problems like MR’s salary, Profit margin, Market Strategy etc in Pcd marketing?
Difference between pcd work and prescription work
What is Pharma Franchise Distribution and Marketing Agreement?
How to calculate Maximum Retail Price, price to retailer and price to stockist with any MRP?
what are the points or precautions need to take before selecting pharma franchise company?
How to develop strong delivery, distribution and supply network ?
10 important tips for selecting pharmaceutical franchise company !
How to start-up Pharma Franchise/pcd marketing and what is needed ?
Will it be advisable for me that I appoint a stockist here and start working ?
Things that should be considered before starting pharma franchise business

What will be impact of gst on pcd franchise companies?

Query:
What will be impact of gst on pcd franchise companies as we purchase goods from companies on net rates.

Response:
Impact of GST at Pcd Companies:
GST is not making much impact at pcd market. Most important impact of gst at pcd market will be increase of Taxes. Remaining will be as usual. Most of companies use to provide net rates without taxes (excluding of taxes). Same will remain same. First you have to pay 2% cst or 5.25% vat on goods you purchased from company. Now you have to pay 12% GST on most of pharma products. Rates will be approximately same. May be slightly decrease or increase occur due to excise duty end and end of excise free zone respectively. But not impacted much. For pcd parties

As a pcd distributor, parties were enjoying excise free zone service but at raw material level excise were applicable. That was increasing rates of raw material. Same for areas which were not come under excise free zones. Excise were applicable that was applicable at 65% value of MRP. This increased the rates at much level. Now excise duty has been ended, hence it will provide the much relief to most of manufacturers. We are hoping raw material prices will come down and manufacturing cost too.

Maximum retail price may also be increased for products which come under DPCO because now MRP will be calculated at GST rates.

Hope above information is useful to you…

For any query and suggestion, mail us at pharmafranchiseehelp@gmail.com

Read Related Articles:
How to apply for GST registration?
How to File Return under GST reforms?

Secrets behind selling by Appointing Franchise Distributors

Query:

I am a regular reader of blog and I am highly thankful for the valuable information you put over there. We have started a small franchise/PCD company. Now we are having 15 products. We are already working in 5 districts. We now plan to expand in other areas also. We will be adding more products accordingly as per demand. Can your team help us in getting more customers/franchise?
We will be happy to work with you and will also pay for your services on share/fees basis as per your comfort level.
Looking for a positive response.

Response:

We can help you to provide you best possible ways to get more franchise customers for your company. We are explaining in brief in this mail. Complete details you can read at our article: How to get Franchise/Pcd Distributors for your Pharma Company?
Read also similar article to your query: How to find Pharma Franchise Distributors?
Above linked articles will provide you basis things to search for Franchise queries.

For adding more franchise customers in your company, you need to generate franchise queries. For generating franchise queries either you can take promotional package of any online promotion agency or promote your company through building your own website…
Other than website promotion, you can use common marketing tools like as below:

For any query and suggestion, mail us at pharmafranchiseehelp@gmail.com

How Pharma Companies generate Franchise queries and Boast Business?

Query:
We are having a range of more than 130 products in dermatology . We are looking for franchisee offer all over India.
We are already giving advert. in ———- newspaper. Suggest other newspaper which are having ample of distribution .
South is good for marketing. Can you suggest any paper there?
What is best in Digital marketing ? Agencies experience is not good.

Response:


Advertisement is essential tool for getting franchise query but accurate & useful advertisement tool is essential for getting maximum benefits. Instead of giving ads in others news papers and online portals, you should thing about promoting own company through your website, blog, facebook, youtube videos, twitter and other means. These promotional activities is not only applicable to derma franchise but for all franchise companies. At present online query generation is useful tool for business development. Online promotion will be better medium for query generation as compare to medical news papers. Medical news papers covers mostly retailers, distributors and c&f only. In some cases, doctors or hospitals. But they are not targeted audience for us. Our targeted audience is marketing & sales professionals like mr, asm, rsm, zsm etc. They are potential customer types who build company reputation along with providing sales. They don’t prefer much about medical news paper advertisements. Even if anyone show interest in paper advertisement, he will check company’s online reputation. All sales professionals are used to with internet. They send their reporting and other activities details online to company. There is much more chances he will search online for franchise company. For creating online presence, you have to make plan.
You need to make two plans:

One Short Term Plan and second one is Long Term Plan.

What we are going to explain come under Digital Marketing? These plans will cover all over India includes South India.

Short term plan is executed to get paid queries by means of advertisement online through adwords and other online portals. These will provide quick queries for follow-up by your staff and maturing ratio is also good if you or your staff take regular follow-up to queries. One of the best way to implement short term plan is to promote through Adwords. Adword is Google’s Advertising business. It is easy to use and you don’t need to hire any agency or person for it. You or your staff can do it by yourself. Read in detail about Doing promotional through Adwords and Knowing more about Adwords by clicking here .

Through adwords, you can get good number of queries based upon your budget. You can also use promotion through other online portals by giving advertisement to them but we will recommend first start with Google Adwords. We are sure if you will use it properly, money that you will spend, give you good return.

In long term plan, your prime focus should be at promoting your website at good ranks at search engines like google, yahoo, bing etc. Along with website promotion, build a healthy and good reputation at social networks like Facebook, twitter, Linkedin, you tube etc. We made a short term plan because these types of promotion takes time to show results. Results can take time to show as long as one year or more, till then we need queries for business promotion. We are providing few links below that will help you in your long term strategy.

1. How to get Good Ranking at Search Engines like Google, Yahoo, Bing etc?

2. What is content marketing and how it can help Pharma Company to boast sales?

3. Importance of Website Building and Promotion in pcd company

4. Important tools for Business Generation in Pharma Franchise Marketing

5. How to find Pcd/Franchise Distributors in Pharma Sector?

Hope Above information is useful to you…

For any query and suggestion, mail us at pharmafranchiseehelp@gmail.com

Best area to start Pharma Franchise Marketing

Query:
This is to inform you that I am having an experience of 15 years of pharma sales in top companies like zydus cadila, intas, unichem, emcure, alkem from medical representative to managerial level in Rajasthan, Uttar pradesh and 6 months of tamil nadu and deal with gynecology , Orthopedic, General segment , cardiac, diabetic, oncology ,opthalmic but major is with gynecology section at uttar pradesh since last 10 years and 5 years of medical representative at Rajasthan.
I am a native of Rajasthan and have no relative in Agra uttar pradesh but having good relation with gynecologists. Now I am — years and planning to start my franchise work so as to reduce burden and traveling.
kindly guide me shall I start at Agra or at Rajasthan Pali Marwar as I belongs to that place and having son studying at Agra and i am rented. From future prospectus view, kindly guide me on this.
I will be really thankful to you for your right suggestion.

Response:

From business prospective, you should start from area where you have stronger relationship with gynecologists whether it is Agra or Rajasthan. Your first concentration should be at establishing your own franchise marketing. If you have stronger contacts in Agra then you can start from Agra. Once you will have established your market in Agra, you can proceed or expand your business in your Native Land and leave a medical representative in Agra then.

Start is most crucial thing. First you should concentrate at your strongest zone but don’t let down your links at your native area. Select area with highest potential for you regardless of your native land or not.

Hope above information is helpful to you…
For any query and suggestion, mail us at pharmafranchiseehelp@gmail.com

How to Apply for PCD Distribution?

Query:
I want to apply for PCD but, I need guidance for it.
1. How to apply?
2. Where to apply?
3. What is the fees or payment needed to pay?
Please give me guidance. thank you 

Response:

You have to contact pcd companies to get pcd of a pharma company in your area. You don’t need to apply to any one. You just need to contact them. If company will not have pcd distributor in your area, company will appoint you as pcd distributor. You can place order as per your requirement and start working. Read in detail about pcd/franchise by clicking here

For pcd distribution, there is not any fees or payment. You have to pay your order’s value payment only. In above linked article, you can read complete detail about pcd distribution.

For list of pcd pharma companies click here

Hope this information will be helpful to you…