How to get Pcd/Franchise Distributors for your Pharmaceutical Company?

Query 1:
Searching Franchisee Distributors for our company product’s selling and prescribing.


Response:

You can study and apply ways to get franchisee distributors, we discussed in below linked article. Click and know about method to get distributors:

How to get Pcd/Franchise Distributors for your Pharmaceutical Company?

Visit above link and check for better way to generate business in franchisee.

Query 2:

Let me know more about franchise

Response:

To know in detail about Pharma Franchise System, you can read our article:

What is pcd Pharma Franchise? How it works?

Visit above link and find out complete about pharma franchise.
Hope above information was useful to you…

For any query and suggestion, mail us at pharmafranchiseehelp@gmail.com

How to start own business of disposal syringe?

Query:

My name is ———- from Gorakhpur. I want to start my own business of disposal syringe but I
don’t have any kind of idea in this business.

I want to know that to start the business what should I have to do please help me and provide me all the information regarding the investments, machines and all the process to start the business.
Kindly help me out so that I can start me own business in gorakhpur and if possible inform me from where I can get all the necessary things to start my business as well as raw materials.
Waiting for your Reply. Reply me as soon as possible.

Response:You need to fulfill documentation, we discussed in our article: How to start Medical Device Manufacturing company?

Investment will depend at capacity of plant. Roughly investment is as follow:

Rent of premises: —– to —–
Licensing and documentation: —— to – lakh
Machinery and equipment is approximately — lakhs

List of documentations, machinery and procedure to manufacture disposable syringe read by clicking here

Hope above information was useful to you…

For query and suggestion, mail us at pharmafranchiseehelp@gmail.com

How can fresher be benefited with pharma franchise?

Query:
I am B. Pharma fresher, going to work as medical representative , then how would I get benefited by doing pharma franchise as a part time business? In which area is most selling in Mumbai or in raigad Maharashtra? What are all requirements such as license , fund etc
 

Response:

As you are going to start work of medical representative, you shouldn’t start it along with your career. Pharma Franchise is for experienced pharma professionals. Its your time to build your career, gain experience and knowledge through your work, not think about part time work at career starting.

Part time work should be chosen when you feel, you have a secure and steady career. Do job as medical representative with dedication and sincerity. Learn all aspect of sales and marketing. Build relationship with doctors and other professionals.

After some time when you will have attained experience, you can start pharma franchise of a company by prescribing medicines from doctors to which you are not covering under current job.

Wait for some time. Acquire qualities within you. Learn about market, people, their working style and much more.

Hope above information was useful to you…

For any query, mail us at pharmafranchiseehelp@gmail.com

Is any need to register ayurvedic company?

Query:I m doctor from Amritsar, Punjab. I am a Ayurvedic Surgeon. I want to start my own Ayurvedic Pharma company but my products manufactured from third party.
Sir please clear my doubts
Is any need to register my own company?
Is GST mandatory?
From where I will register my own products?

Response:

If you want to start own company, you can register your company or you can just start by taking only GST number.

GSTIN is mandatory (for above 20 Lakh turnover) for billing, purchase and dispatch purpose. You should have GSTIN if you are starting company.

You need to register your products brand name under trade mark registration. Formulation approval is work of manufacturer. You need to protect your products brand name from copying by other companies. Read complete procedure of Trade mark registration here

Hope above information was useful to you…

For any query and suggestion, mail us at pharmafranchiseehelp@gmail.com

Is it possible that my marketing address is in Karnataka and my drug licence and GST from Hyderabad?

Query:
I am ———– from hyderabad running a small pharma distribution in hyderabad.
First of all thank you for the THE PHARMA FRANCHISE HELP it is a informative knowledge bank especially for people like us.
My Query: I want to start Pharma Marketing Company. After going through pharmafranchiseehelp i came to a conclusion that my marketing address should be from other state.
1) Is it possible that my marketing address is in karnataka and my wholesale drug licence and GST from hyderabad so that it would be easy to receive stock and promote my product in hyderabad.
2) Whether I can use my pharma distribution Drug licence and GST number for the company or else i have to take a new drug licence and GST.
3) If my marketing address is from karnataka. I guess I have to register my company in karnataka.
Thank you

Response:

1). You can show your sales office or marketing office in address at Karnataka and can use this address as your marketed by address. and take license in hyderabad for stocking and delivery of medicines.

2) you can use your existing license for this purpose but We will recommend you to take separate license for company to avoid any problem in future.

3). Not necessarily, you have to register your company in Karnataka. You can take a premises at rent for your sale office purpose. And show marketed by address of same at product’s printing material.

Read at detail about your queries at:

Use of marketed by address in third party manufacturing concept !!!

What is Marketing Address ? Is it possible to have marketing address and operation from different places?

What is the difference between pharmaceutical loan licensing, third party manufacturing and pcd/franchise?

Which is the best option for Start-up? Third Party Manufacturing or Loan License Manufacturing!!

Hope above information is useful to you…For any query and suggestion, mail us at pharmafranchiseehelp@gmail.com

how to grow pcd franchisee distribution business?

Query:
I have a pharma franchise of ——–. I am new comer of this business, please give me some suggestion how to growth my business?

Response:

As you are new comer, your first motive should be stabilizing your business and association of more doctors with you.
There is many way to generate business in pharmaceutical sector. you can check ways to generate business by prescribing medicines through Doctors hereConcentrate at doctors which you think can write for you. Do regular visits to them and try to convince them to write for you. We are providing few suggestions:

  • Don’t disclose to anyone to that you are doing franchisee of any pharma company. Show them you are doing work as sale manager or representative in this company.
  • Do regular visit to doctors as a company representative do. Finalize deal as per doctor’s wish e.g. through gifts, cash, commission or any other way.
  • You are doing business. Business has only one motive and that it is profit. Always sell products only with margin, not just to only boost sale.
  • In case, you have to sell at net price basis to some parties, sell them if they are providing margin and good sale.

Read few below articles these may be helpful to you:

How to increase existing pcd business?

How to face problems like MR’s salary, Profit margin, Market Strategy etc in Pcd marketing?

Tips regarding pcd franchise marketing

How to establish pcd business?

Hope above information was useful to you…

For any query and suggestion, mail us at pharmafranchiseehelp@gmail.com

How should I go for pharma wholesale?

Query:I want to start a pharma wholesale dealership of Prescription branded pharma products to hospitals. I have experience of managing a pharmacy in a hospital setting for a year. have contacts with a few hospitals for supplying. how should I go about it?

Response:

You can search a company who haven’t any dealer in your area. First you will need to create a wholesale firm having wholesale drug license number and GST number.

After setting-up wholesale firm, you will require distribution of a company. This will most important and challenging work to find a prescription branded company for distribution. You have to contact number of pharma companies and ask them about distribution-ship in your area. If some is vacant there, they will provide you distribution.

Hospital supply is good option. Prescription branded companies sell their products at only doctors prescription. In that case doctor’s prescription is only way for their sales and yours too. Company Medical representatives will generate sale from doctors and you will supply to them.

Hope above information was useful to you…

mail us at pharmafranchiseehelp@gmail.com for any query and suggestion.

How to proceed to start Pharma Marketing Company?

Query:

I am  medicine doctor, I am working near Pune, Maharashtra. My uncle is as a medical representative for 10 years and now working as a manager in a pharmacy company. I want to start a pharmacy marketing company with him. My budget is nearly 10 lakhs rs approx. How to proceed with the same and do I need to increase my budget if I want to start with 1 oral antibiotic and other drugs like multivitamin, analgesic like coxib and antacids.

Response:

About budget, we have discussed in our article : How much investment is required to start Pharma company?Investment is depend at product’s selection. For one oral antibiotic and few more products of analgesic, vitamins and antacid, investment seems to be enough.

You can start by starting partnership firm. Share of partnership could be at mutual discussion. First thing that we recommend all our readers to finalize company name, molecule selection, brand name selection, premises finalization etc.

Secondly complete all documentations for applying Wholesale drug license number and Goods & Service tax number.

Meanwhile search for third party manufacturers also. Finding good manufacturers also a tricky work. You can face difficulty in finalizing third party manufacturers. Many of our readers share their experience with us about third party manufacturing. Based upon this, we now consider it one of most important part in starting pharma marketing company. Read Complete about third party manufacturing here

Hope above information was useful to you…

For any query and suggestion, mail us at pharmafranchiseehelp@gmail.com

Contract Manufacturing Facility

Query:

We are ——– Pharma involved in Formulating and Marketing of Ayurvedic and Unani system of medicine. Currently Looking for an appropriate reliable CMU (Contract Manufacturing Unit) for the Ayurvedic manufacturing Company of our Products.With regard to your Organisational task relating to CMU, has subjected us to get into an inquiry with your firm which fit our business requirements. We would like to request your quotation for manufacturing and packing of Ayurvedic semi-solid formulation i.e. like CHYAWANPRASH where we will provide you all the raw material / blend of or for the formulation along with packaging material. The major aspect we are expecting from CMU is manufacturing.

We would appreciate your quotation as per detail below by the end of the day for our business / order consideration:

Interest : CMU
Request : For Quotation
Description : Manufacturing Quotation per Kg (Kilogram)

As we are rushing for a confirm order, we would appreciate a prompt response. We believe in good quality at a reasonable price. By no means, we shall entertain any compromise in quality of the product. We hope that this may be the start of a long lasting business relationship.

Response:

Chawanprash is —-/- per kg including packing material.If you will provide herbs and packing material, then 10/- per kg is conversion charges.

Only herbs we accept, not blended mixture/powder from marketing companies

Hope above information was useful to you…

Six most successful Doctor’s Prescription generation methods in Pharmaceutical Indusrty

Prescription generation is most difficult and most essential thing in pharmaceutical sector in India. If you have capability of prescription generation, you are king of pharma world. Most of start-ups in pharmaceutical sector know very well about prescription generation and importance of prescription generation. For pharma sector – Prescription means Sale and Sale means business, and Business means income.

Now question arises, how you can generate prescription from Doctors in India? or How many types you can generate prescription of your products?

There may be many way for generating business through prescriptions. Some methods are ethical and some are non ethical but its business. No one care about which method should be followed, all companies only focus at sale and business. Here we are discussing about few most commonly used methods for prescriptions.

  • Regular Meeting/Visiting (Doctor’s Call)
  • Seminar’s/Conferences and Sponsorship
  • New and Researched Molecules
  • Tours and Lucrative Gifts
  • Cash and commissions
  • Net Price Basis/Schemes
Regular Meeting/Visiting ( Doctors’s Call):
Doctor’s call is well known word for all sales and marketing professionals in pharmaceuticals sector. This word is used for the term when company Medical/company representative/sales representative/manage visit to doctor and fix meeting with him and detail company’s products, convey information about product & updates about medical & healthcare sector. This method is used by pharmaceuticals companies from long since existence of modern era of medical science and still it is useful in generating prescription from doctor’s chamber. This is the base. You can try all way, we will mention below but without this one, all methods are useless. Primary and most effective one.
Before digitization, Medical representatives were single medium for providing updated and knowledge about new molecules and research in pharmaceutical sectors. Doctors welcomed Representatives with regards in their cabins. One more reason was availability of less companies and their representatives.  As number of companies increased and market filled with representatives, this method become irritated to doctor’s. But still it is main source of prescription generation. Companies or pcd/Franchise distributors who follow this method regularly definitely get results.
Regular meeting doesn’t mean, you are visiting daily or number of times in month. You should have schedule so your attendance doesn’t irritate or disturb doctor’s work.
Seminar’s/Conferences and Sponsorship:
Doctor’s are always have hunger of knowledge and regular updates in medical and healthcare sector.  Seminar’s and conferences at national level or international levels are best way to gain knowledge from well known and reputed speakers. These are also way to meet reputed personalities of medical sector. Seat availability or passes of these conferences are not easy works. So, this method is mostly used by big pharma companies only. Companies provide passes or ticket of big seminar’s and conferences and in return doctor’s prescribe companies products.
New and Researched Molecules:
One old molecule will be available at every company. There is tough competition in market for already existing molecules and their compositions. Making place in these is tough one. More safe and effective molecule can help you in beating competition and building strong market presence. Patented molecules also comes in this category. In Today’s time, only big pharma companies have this strength. Spending money at research of new molecules is not possible for small pharma companies but launching molecules with less competition so it become easy to convince doctor for prescribing your products.
Tour and Lucrative gifts:
Touring Packages and Lucrative gifts is favorite option for both pharmaceutical companies and doctors. Specially foreign tours build attention toward company and its products in mind of beneficiary doctors and surrounding doctors. Lucrative gifts and luxury cars are great deal for getting prescription out from doctor’s chamber.Recently Medical Council of India issued a ethic code draft for all doctors for not involving in any type of exchange with pharmaceutical companies against prescription. But still it is an important way to get generated prescription.

Cash and Commissions: 
From last few years, this practice has built its strong presence in market. It started with 10-20% commission at PTS/PTR/MRP and has been increased to 35-50% against prescription. This is bitter truth of our pharmaceutical sector. This is one of the main cause of higher maximum retail price of medicines. Game of cash against prescription make it easy for pharmaceuticals companies to approach to the doctors and take it to next level.

Net price basis/Scheme:
Pharmaceutical sector is open one. Manufacturing cost of common molecules is known to all professionals in market. Doctors also know manufacturing cost of commonly used molecules for treatment. Doctor’s who practice self dispensing or has indoor chemist facility in hospital prefer to purchase medicines at net price basis. Big distributors/wholesalers who have strong relationship with doctors also prefer to sell medicines at particular rates to doctors. Even big pharma companies sell many products especially injections at net rates to doctors and hospitals.

Business and Marketing plan for Pharmaceuticals companies:

Note: If you have good experience in Pharma Sale and Marketing. You don’t need any type of stupid business plans. Only do what you think; is better way to sell product.

Suppose you have 20 products to which you want to start prescription marketing. Before going into market, you have to complete your home work about each and every product. You should have business plan for each product from starting. You have to adhere at your plan for a specific period of time. Marketing is mind game; you can’t just do it by coping to others. You have to think different and possible implement it far better than others.

Every battle is fought first at papers before in battle field. You should know completely about products you are going to launch. Products annual turnover, its competitors & competitors turnover, their strategies, specialty of doctor’s who can write prescription for it, substitutes, class, generation, uses, dosages, complications, indications etc.

Make a product report about each molecule mentioning brand name. It will solve your many purposes. It will help you to clear doctor’s all doubts regarding your products and same time it will help you to train your medical representative about detailing of products. We are taking an example of Levocetirizine Formuations. Prepare a complete detail about molecule’s market cap, value in rupees, percentage share in market, percentage of growth etc.

Product Detail: Levocetirizine Group
Brand Name: LEZER*
(* Lezer is a registered brand name of Zytras Life Sciences)
Salient Features:

Launch: Lezer Tablet: 2006, Lezer-M Tablet: 2009, Lezer syrup: 2007

Turnover: -.—Crs(FY 08-09)

Total Variants: 3

  • Lezer
  • Lezer-M
  • Lezer Syrup

Strategically a perfect Fit to the Anti-allergic Therapy

ORG- Levocetirizine Solid

MAT AUG’09
Unit Value(Rs) % Share % Growth
Levocetirizie Solid
398.3
78.2
93.2
6.7
TECZINE (RANBAXY)
–.-
-.-
–.-
–.-
VOZET GSK
–.-
-.-
–.-
–.-
XYZAL (UCB)
–.-
-.-
-.-
–.-
I-AL (FDC)
–.-
-.-
-.-
–.-
LE ZYNCET (UCH)
–.-
-.-
-.-
-.-
LEZER (ZYTRAS)
–.-
-.-
-.-
-.-

ORG- Levocetirizine Liquid

MAT AUG’09
Unit Value(Rs) % Share % Growth
Levocetirizie Liquid 3.6
5.7
6.8
17.2
I-AL (FDC)
-.-
-.-
–.-
–.-
HATRIC (ARISTO)
-.-
-.-
–.-
–.-
XYZAL (UCB)
-.-
-.-
–.-
–.-
LECOPE (MANKIND)
-.-
-.-
–.-
–.-
LEZER (ZYTRAS)
-.-
-.-
–.-
–.-
ORG- Levocetirizine + Montelukast

MAT AUG’09
Unit Value(Rs) % Share % Growth
Levocetirizie + Montelukast
64.1
57.2
100
57.6
MONTEK-LC (SPI)
–.-
–.-
–.-
–.-
L MONTUS (FORTS)
–.-
–.-
–.-
-.-
TELEKAST-L (LUPIN)
–.-
–.-
–.-
–.-
MONTAIR-LC(CIPLA)
-.-
-.-
–.-
–.-
ODIMONT-LC (G/R)
-.-
-.-
-.-
—.-
LEZER (ZYTRAS)
-.-
-.-
-.-
-.-

Promotional Strategy:

Three Prolonged Strategies are used:

  • OPD Campaigns (Hospital Focus)
  • Scientific Promotion (Specialty i.e. ENT, Derma, Chest, Pediatric etc Focus)
  • Continuous Brand Reminder (Mass Focus- GP & Physicians) Divide Doctors in group or specialties.
Choose how many doctors you want to cover specialty wise. Make a chart like below:
Focus Specialties
Lezer Tablet Lezer Syrup Lezer-M
GP
10
5
0
CP
10
5
10
ENT
10
0
0
DERMA
15
0
0
CHEST
5
0
5
PEAD
0
10
0
TOTAL
50
20
15

Specialty Focus:

  • Latest Medical Articles about molecules published in journals and latest case study about molecules.
  • Radio Activity
  • Premium Inputs
OPD Campaign:
  • To be conducted in ENT/Derma/Chest wards only (In case of other molecules choose highest prescription Doctors/Specialty)
  • Concerned Department HOD to be approached for prior permission of the activity
  • On the Camp day put-up reminders to the doctors
  • Give 4 day free therapy (Samples) to the patients once Lezer is prescribed to him
  • ASM presence is must
  • Scientific promotion will be done through news letters

 

Visit Wise Input Plan:

Prepare input plan month wise. Generally experts consider two visits per month per doctor is adequate. Plan according to your visit to doctor. Below plan is for example purpose, you can modify it according to your need. Below things should be done along with detailing of visual aids.

Month 1 Month 2 Month 3
Input Visit 1 Visit 2 Visit 1 Visit 2 Visit 1 Visit 2
Samples Sample
Sample Sample
Prints
Ref. folder Review LBL
Theme Calendar
Gifts
Gift
Others
ND camps
ND camps

Visual Aids Detailing Story:

Prepare a visual aids detailing story for all specialty of doctors separately. We are providing one example of Levocetirizine(Lezer). Detailing Story should meet the requirement of specific doctor. You can add or subtract any indication or onset action as per your need.

For ENT Section:

Doctor! In seasonal Allergic Rhinitis & Perennial Allergic Rhinitis prescribe LEZER : Symptoms relieved…..quickly, safely

Doctor! LEZER provides Quick Action: Rapid onset and longer duration of action than other antihistamines

Doctor! LEZER offers Higher Potency: Higher Potency: Levocetirizine > Cetrizine>Fexofenadine>Desloratadine=Loratadine

Doctor! LEZER has a Track record of proven safety: No effect on QT/QTc interval or other cardiac safety parameters

By looking at these benefits requesting you to kindly prescribe LEZER to your patients

For Pediatrician Section:

Doctor! In Pediatric Seasonal Chronic Idiopathic Urticaria & Dermatitis prescribe LEZER: Symptoms relieved….quickly, safely

Doctor! LEZER provides complete inhibition of wheat & flare

Doctor! LEZER provides rapid & safe relief

Moreover Doctor! LEZER is now recommended for children above 2 years of age

With LEZER there is no effect on alertness, no loss of school days

By looking at these benefits requesting you to kindly prescribe LEZER to your patients

For Derma Section:

Doctor! In Seasonal Chronic Idiopathic Urticaria & Dermatitis prescribe LEZER: Symptoms relieved….quickly, safely

Doctor! LEZER provides Quick Action: Rapid onset and longer duration of action than other antihistamines

Doctor! LEZER offers Higher Potency: Higher Potency: Levocetirizine > Cetrizine>Fexofenadine>Desloratadine=Loratadine

Moreover, Doctor! LEZER does not affect driving performance or memory attention

By looking at these benefits requesting you to kindly prescribe LEZER to your patients

For Physician/Chest/Gastro/GP:

Doctor! In seasonal Allergic Rhinitis & Perennial Allergic Rhinitis prescribe LEZER : Symptoms relieved…..quickly, safely

Doctor! LEZER provides Quick Action: Rapid onset and longer duration of action than other antihistamines

Doctor! LEZER offers Higher Potency: Higher Potency: Levocetirizine > Cetrizine>Fexofenadine>Desloratadine=Loratadine

Doctor! LEZER has a Track record of proven safety: No effect on QT/QTc interval or other cardiac safety parameters

By looking at these benefits requesting you to kindly prescribe LEZER to your patients

Input Detailing Story:

Along with visual aids detailing stories, Inputs and gifts detailing is also equally important. Example of Input detailing, we presenting below:
Suppose you are presenting Fast Track Sung Glasses:Detailing Story:

I take the pleasure to present to you the set of Fast Track Sunglasses with best compliments from LEZER with Levocetrizine that provide symptoms relieve in seasonal Allergic Rhinitis & Perennial Allergic Rhinitis.

Hope above information is helpful to you. If you have more way for prescribing medicines, you can let us know at pharmafranchiseehelp@gmail.com

For any query and suggestion, mail us at above mail id.